“A problem solver at heart. I push. I challenge. I inspire. With an insatiable desire to think beyond the task at hand, I create order out of chaos and don’t shy away from getting into the weeds of the work.”

Joni is a Virginia based designer with high standards and a clean, elegant aesthetic. As a hybrid leader, she excels in strategic thinking, creative storytelling, and detailed execution. She’s a player-coach with a proven track record of creating purpose-driven products, challenging the status quo, and influencing product strategy, bringing a unique ability to simultaneously hold a high-level view while ensuring a meticulous eye for detail.

Awards

2014  TEDxCharlottesville “RefleXions” TEDx Conference Speaker “Building With Hemp”
2014  BAC Capstone Award: “Growing a Healthier, Sustainable Future with Bio-based Materials: Defining a Path for Hempcrete”
2013  Frederick Norris Scholarship to Malta: “Architectural Materials & Conservation: Philosophy, Methods and Practice”
2012  Platinum Hermes Creative Award
2012  American Graphic Design Award, Graphic Design USA
2011  American In-House Design Award, Graphic Design USA

Services

Product Design & Development
Interior Design
Home Remodeling & Staging
Graphic Design
Creative Direction/ Management
A Swiss Army Knife for your organization